Joe Sestak's First General Election Ad Against Pat Toomey

And it's a doozy:

Sestak needs to do something if he wants to catch up to Pat Toomey.

Things are pretty bad in Pennsylvania and the "he's for them, not for us" theme might resonate with the middle-class.

However, President Obama is not popular here, and that could work against Joe Sestak.

Although, to be fair, Obama supported Arlen Specter in the Democratic primaries -- I think Sestak should trumpet that from the rooftops.